We sit down for a chat with Phoebe Montague, one of Australia’s key fashion bloggers and the Editor of popular Melbourne based fashion blog ‘Lady Melbourne’.

Phoebe shares her favourite blogging, branding, web design and social media tips that helped build her ‘tribe’ of avid followers with a social media reach of over 50 000 unique fans, likes and followers. Both a successful blogger and inspiring entrepreneur, Phoebe shares her ‘secret ingredients’ for creating a successful blog, the importance of having an authentic voice, along with the Dos and Don’ts of blogging for business.

She shares with us her biggest successes and challenges in business, as well as fresh strategies for newcomer bloggers stand out from the crowded blogosphere.