Email Marketing Best Practices – 9 Tips

Email Marketing Best Practices – 9 Tips

Tips Covered in Video:

1) Build targeted list (CRM)

2) Add value! Don’t wait, automate. Think through drip campaigns (leads, customers, holidays, promotions, reviews, etc.)

3) Personalize

4) Design for mobile – content above fold

5) Catchy subject line – insert name

6) What days/times are best to send?

7) Address and unsubscribe

8) Test before sending

9) Study data and results and refine

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